Case Studies

Headspace

Consumer subscription app

Matching the Page to the Ad's Promise

Headspace ran paid campaigns across Google and Meta, and every click hit the same generic page. Tailor matched each page to visitor intent, first the headline, then the whole layout as a focused squeeze page.

Warp

AI-native HR and payroll platform

One Prompt, a New Banner on 105 Pages

Warp's first webinar was days away and the banner above every blog page still promoted their funding news. One prompt featured the webinar across 105 pages in an afternoon, with no ticket, no designer, and no deploy. It came down again in under three minutes.

PDF Expert

by Readdle

Keyword-Specific Landing Pages

How PDF Expert used AI-powered personalization to tailor landing pages for 20+ SEM keywords, achieving up to 43% CTR lift in weeks instead of months.

PropertyGuru

Southeast Asia's leading property marketplace

Above-the-Fold Layout Optimization

How PropertyGuru and Tailor collaborated to test targeted layout changes on high-traffic guide pages, achieving up to 69% CTR lift by removing a single high-friction element.

ShopBack

Cashback and rewards platform

A 13% Lift on the Homepage, No Dev Queue

ShopBack's US marketing team specified a new homepage hero, Tailor built it in the browser, and they A/B tested it against the original design. A clear winner in four days, shipped to every visitor that same week.

NOVOS

Direct-to-consumer storefront

No News is Good News: Launch Monitoring

NOVOS rebuilt their storefront and pushed it live in a single morning. Tailor confirmed the new site was healthy inside four hours, then found a campaign buying visitors who never converted and two tracking breaks the rebuild had caused.